LeBron James Video Game Lawsuit: “I Always Thought That I Had the Right to License What I Look Like”

“In the fifteen years since I’ve been playing professional basketball, this case is the first time that anyone has suggested to me that I can’t license my likeness without getting the permission of the tattooists who inked my tattoos. No tattooist has ever told me I needed their permission to be shown with my tattoos, even when it was clear I was a public basketball player.”

https://www.hollywoodreporter.com/thr-esq/lebron-james-i-thought-i-had-right-license-what-i-look-like-1137315